MARKETING SERVICES
Think of us as your part time CMO. Only cheaper. And better.
Our services are a reflection of our process. We start with working with you to identify insights to drive the strategy. We then build the brand infrastructure before creating and optimizing the tactical plan. With your business goals in mind, we efficiently build and evolve sophisticated marketing programs that deliver results. Want to learn more? Read these. Or just drop us a line.
STRATEGY
We dig in to understand your audience, business and market. We then translate our findings into a marketing plan with an eye on prioritizing the things that can make the most impact the fastest.
What you get:
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Collaborative workshops
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Marketing plan
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Access to FireRock affiliated services
POSITIONING, BRANDING AND MESSAGING
We see it over and over again. Companies issuing a barrage of messages without building the brand infrastructure to support it. We start with the basics so that the tactical program ladders up to something meaningful.
What you get:
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Competitive Assessment
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Company and product positioning statements
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Message maps
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Logos and Iconography
MARKETING AND SALES EXECUTION
Our team will take the marketing plan and build a tactical program that will grow with you. We have experienced marketers on the team who translate strategy into tactics that deliver business results.
What you get:
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Website builds and optimization
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Organic and paid search programs
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Lead generation programs
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Content marketing
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Social marketing
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Relationship marketing
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Online and offline advertising
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Sales collateral
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PPT decks and other presentation materials